Pinellas Oral Surgery and Implant Center

Client:

Pinellas Oral Surgery, Pinellas Park, FL
Specialization:

Dental Implants and Wisdom Teeth Removal
Objective:

Increase online presence and patient engagement
Challenge:

Low website traffic, poor search engine visibility
Website:

https://pinellasoralsurgery.com/

Background

Pinellas Oral Surgery, a renowned oral surgery center and surgeon Dr. José F. Lázaro, in Pinellas Park, Florida, was struggling with digital visibility. Despite offering specialized services in dental implants and wisdom teeth removal, their online presence was almost non-existent. The existing website suffered from limited traffic and lacked search engine optimization.

The Challenge

The primary challenge for Dot Kom, a digital marketing agency, was to transform this underperforming website into a high-traffic, search engine-friendly platform. The goals were clear:

Enhance online visibility.
Increase website traffic.
Improve search engine rankings.

Dot Kom approached the problem with a comprehensive digital marketing plan:

Website Optimization:

Redesigning the website for user-friendliness and SEO.
Content Strategy:

Creating informative and engaging content focused on oral surgery services.
SEO Tactics:

Implementing on-page and off-page SEO strategies.
Keyword Analysis:

Targeting specific keywords related to dental implants and wisdom teeth removal.
Performance Tracking:

Regularly monitoring website analytics to gauge progress and adjust strategies.

Dot Kom revamped the Pinellas Oral Surgery website with:

An intuitive design that improved user experience.

SEO-optimized content that highlighted the clinic’s expertise in dental implants and wisdom teeth removal.

Strategic keyword inclusion, focusing on relevance and search volume.

The results were remarkable:

In 2023, the website attracted 7,893 users to the homepage - a staggering 94.3% increase from 4,061 users in 2022.
The site recorded nearly 333,000 impressions in 2023.
Organic traffic soared to 5,510 in 2023, up from 2,418 in 2022, marking a 127% increase.
The website now ranks for over 51 keywords, with 18 keywords in the top 10 Google search results.

	2022 Traffic	2023 Traffic
Total	4061	793
Organic	2418	5510
Direct	1549	2203
Referral	79	48
Social	109	156

Conclusion

In 2023, the website attracted 7,893 users to the homepage – a staggering 94.3% increase from 4,061 users in 2022. Dot Kom’s strategic approach brought Pinellas Oral Surgery to the forefront of digital presence in their field. The substantial increase in website traffic and search engine rankings not only enhanced the clinic’s online visibility but also positioned them as a leading oral surgery provider in the St Petersburg, Florida area.

Start Your Digital Journey Today

Are you ready to create a digital presence that truly reflects your dedication to nursing care? Reach out to DOTKOM SOLUTION. Let’s work together to build a website that stands out and serves your patients’ needs effectively.